The 7 lessons that Don Roberto González Barrera leaves us

This posting was translated from our Spanish version using AI technologies. Mistakes may perhaps exist thanks to this process.

Entrepreneurs are usually seeking for heroes to observe and we try to remember figures like Henry Ford and Steve Work . In Mexico we also have higher-affect entrepreneurs who have improved the way we do small business and an example is Mr. Roberto González Barrera , who, thanks to his religion in Mexico, created the world’s foremost enterprise in the generation of corn flour and tortillas.

Don Roberto González Barrera was the founder and president of the Board of Administrators of GRUMA , as perfectly as president for life of Grupo Financiero Banorte and is remembered as one of the most essential businessmen in Mexico many thanks to the building of two of the premier companies and thousands of work opportunities in the state.

The lifestyle of the founder of GRUMA remaining us 7 good classes

1. “Eyesight and perseverance have no age”

From a incredibly younger age, he demonstrated an entrepreneurial spirit when he started his first “business”, a shoe shine drawer, at the age of eight. A business enterprise that he later on grew by renting bolero packing containers to his cousins and friends, whilst that intended possessing levels of competition.

2. “The finest selections are those that depart concern locked up with a padlock and double critical”

It all started out when the young Roberto González Barrera, browsing a close friend in Reynosa, Tamaulipas, discovered a modest mill that produced 18 tons of corn flour per thirty day period. Without pondering 2 times and with a good vision for the foreseeable future, he resolved to invest in it to start out a new enterprise. This company would be the predecessor of Grupo Maseca.

3. “Thriving people today are normal folks with amazing thoughts.”

With exertion, dedication, exploration, work and not a couple sacrifices, in May perhaps 1949 in Cerralvo, Nuevo León, Roberto González Barrera and his father established the world’s 1st nixtamalized corn flour output plant. They designed a manufacturer that nowadays is existing in tens of millions of homes: Maseca, formerly Nixharina.

4. “When talent is extra, achievements multiply”

To realize terrific achievement, expertise and tough teamwork are crucial. As a result, 1 of its most significant pillars, the engineer Manuel Rubio Portilla, joined GRUMA, a proficient professional who with his knowledge in investigate and know-how strengthens the firm to conquer a market place that experienced only consumed tortillas created in the classic way.

5. “The greatest Mexicans are all those who never settle”

Costa Rica was the 1st nation to open functions outside the house of Mexico in 1973. From that minute on, GRUMA commenced a continual enlargement by means of the many years, reaching practically 100 crops in numerous nations around the world of the Americas till the moment of its demise. , Europe, Asia and Oceania, so getting the undisputed chief in the creation of corn flour and tortillas around the world.

6. “The greatest hazard is not using dangers in existence”

His vision and fantastic love for Mexico, led Mr. Roberto González Barrera in 1992 to enterprise into the money planet by acquiring Banorte, which at that time was a nearby bank and in a very number of years, he managed to consolidate it with a sound presence at the countrywide amount and to transform this institution into the Powerful Financial institution of Mexico, competing encounter to experience with the largest and most powerful international banking institutions.

7. “To get ahead, Mexicans must help Mexicans”

Identified as a fantastic philanthropist, Mr. Roberto González Barrera launched the Board of Trustees for Educational Enhancement and Assistance Cerralvo, the GRUMA Basis and the Banorte Basis. Through these wonderful charities, his sense of social accountability took amazing proportions, helping thousands and thousands of Mexicans by concentrating their determination to diet, education and ecological impression.

Roberto González Barrera (1930-2012). A wonderful Mexican, a great businessman visionary, philanthropist and passionate about the nation. He considered in Mexico, in the talent and capacity of Mexicans. Founder of GRUMA, the major company in the production of corn flour and tortilla around the world. In addition, with his leadership and tenacity, he managed to consolidate Banorte, El Banco Fuerte de México, as just one of the most critical money groups in our country.